Client ︎︎︎ Maxim's
美心賀年盛意 2015
The 2013 Maxim's Kid campaign was one of the most successful campaigns in Hong Kong. It showed great achievement in terms of share the voice and business achievement. The little girl in red coat against the red background became an important visual property of the brand. In 2015 and 2016, we want to give the brand a facelift. It is time for the little girl to grow up.
︎︎︎ Launched in 2015
Art Direction by KAKI LO / WAIWAI CHAN
Directing by ERIC TONG
Photograph by KAON
Photograph Retouching by JAMES CHAN
Copyright © 2020 Turn Creative Limited
Client ︎︎︎ Maxim's
美心賀年盛意
The 2013 Maxim's Kid campaign was one of the most successful campaigns in Hong Kong. It showed great achievement in terms of share the voice and business achievement. The little girl in red coat against the red background became an important visual property of the brand. In 2015 and 2016, we want to give the brand a facelift. It is time for the little girl to grow up.
︎︎︎ Launched in 2015
Creative by TONY HON / KAKI LO / WAIWAI CHAN
Art Direction by KAKI LO / WAIWAI CHAN
Directing by ERIC TONG
Photograph by KAON
Photograph Retouching by JAMES CHAN
Copyright © 2020 Turn Creative Ltd.