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Client ︎︎︎ Maxim's



美心賀年盛意 2016 

The 2013 Maxim's Kid campaign was one of the most successful campaigns in Hong Kong. It showed great achievement in terms of share the voice and business achievement. The little girl in red coat against the red background became an important visual property of the brand. In 2015 and 2016, we want to give the brand a facelift. It is time for the little girl to grow up.

















︎︎︎ Launched in 2016


Creative by  TONY HON / KAKI LO /  WAIWAI CHAN

Art Direction by KAKI LO / WAIWAI CHAN
Directing by ERIC TONG
Photograph by KAON
Photograph Retouching by JAMES CHAN

Copyright © 2020 Turn Creative Limited













Client ︎︎︎ Maxim's


美心賀年盛意


The 2013 Maxim's Kid campaign was one of the most successful campaigns in Hong Kong. It showed great achievement in terms of share the voice and business achievement. The little girl in red coat against the red background became an important visual property of the brand. In 2015 and 2016, we want to give the brand a facelift. It is time for the little girl to grow up.





















︎︎︎ Launched in 2016


Creative by  TONY HON / KAKI LO /  WAIWAI CHAN
Art Direction by KAKI LO / WAIWAI CHAN
Directing by ERIC TONG
Photograph by KAON
Photograph Retouching by JAMES CHAN

Copyright © 2020 Turn Creative Ltd.




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© 2020 TURN CREATIVE LTD.  ALL RIGHTS RESERVED