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Client ︎︎︎ Nike



NIKE - MAXXED OUT

Nike HK is aiming to inspire Generation Z to embrace their own style by starting with their social platform. They are adapting a maximalist culture that is specifically tailored for the Hong Kong audience. To further support this initiative, Nike HK is teaming up with Hong Kong creators. They aim to provide tools and a creative canvas for Generation Z, who are known for being an
expressive bunch. Through this collaboration and platform, Nike HK hopes to empower and encourage the younger generation to express their unique styles by wearing Air Max products.





























︎︎︎ Launched in 2023

Creative Agency @turn_hk
@tzekitony @chuenfkc @p2t8 @kawainng @jameschc

Director | @biiip
Producer | @car.men.Cheng


Copyright © 2023 Turn Creative Limited













Client ︎︎︎ Nike


NIKE 
MAXXED OUT




Nike HK is aiming to inspire Generation Z to embrace their own style by starting with their social platform. They are adapting a maximalist culture that is specifically tailored for the Hong Kong audience. To further support this initiative, Nike HK is teaming up with Hong Kong creators. They aim to provide tools and a creative canvas for Generation Z, who are known for being an expressive bunch. Through this collaboration and platform, Nike HK hopes to empower and encourage the younger generation to express their unique styles by wearing Air Max products.












︎︎︎ Launched in 2023

Creative Agency @turn_hk @tzekitony @chuenfkc @p2t8 @kawainng @jameschc
Director | @biiip
Producer | @car.men.Cheng


Copyright © 2023 Turn Creative Ltd.




© 2024 TURN CREATIVE LTD.  ALL RIGHTS RESERVED