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Client ︎︎︎ Nike



NIKE
Own The Floor
MADAN

Moving at the intersection of art,athleticism, style, and sport. Dance is the ultimate embodiment of boundless expression.
As a universal language that transcends all that divides. dance has the power to move us all. 

“ENERGY EXCHANGE” 

The energy exchange is a conceptual framework for creating moments of collision between the many dimensions of dance in ways that spark inspiration and connection for all. It’s about representing dance in a new light, one that celebrates it’s multi-faceted nature, recognizes dancers as creative and cultural visionaries, and leverages that dynamic energy to fuel global inspiration.












︎︎︎ Launched in 2023

Creative Agency @turn_hk
@tzekitony @chuenfkc @p2t8 @kawainng @jameschc

Director | @biiip
Producer | @car.men.Cheng


Copyright © 2023 Turn Creative Limited













Client ︎︎︎ Nike


NIKE 
Own The Floor
MADAN



Moving at the intersection of art,athleticism, style, and sport. Dance is the ultimate embodiment of boundless expression.  As a universal language that transcends all that divides. dance has the power to move us all.  “ENERGY EXCHANGE” The energy exchange is a conceptual framework for creating moments of collision between the many dimensions of dance in ways that spark inspiration and connection for all. It’s about representing dance in a new light, one that celebrates it’s multi-faceted nature, recognizes dancers as  creative and cultural visionaries, and leverages that  dynamic energy to fuel global inspiration.














︎︎︎ Launched in 2023

Creative Agency @turn_hk @tzekitony @chuenfkc @p2t8 @kawainng @jameschc
Director | @biiip
Producer | @car.men.Cheng


Copyright © 2023 Turn Creative Ltd.