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Client ︎︎︎ Genki Sushi



Genki X Yu Nagaba

Following the success of "Life is like sushi" campaign, Genki Sushi has successfully created a fun, trendy and young personality. Yu Nagaba is one of the most popular Japanese illustrators. His trendy and iconic illustration has become part of the Japanese pop culture. Turn is proud to collaborate with Yu Nagaba and Genki. We created a fresh in-store shopping experience. The pop-up store became the talk of the town and generated valuable brand awareness throughout online and offline.















︎︎︎ Launched in 2018


Illustration by YU NAGABA
Creative by  TONY HON / CHUEN FAN /  JAMES CHU / SON MOK
Art Direction by CHUEN FAN /  JAMES CHU / SON MOK

Copyright © 2020 Turn Creative Limited













Client ︎︎︎ Genki HK


Genki X
Yu Nagaba



Following the success of "Life is like sushi" campaign, Genki Sushi has successfully created a fun, trendy and young personality. Yu Nagaba is one of the most popular Japanese illustrators. His trendy and iconic illustration has become part of the Japanese pop culture. Turn is proud to collaborate with Yu Nagaba and Genki. We created a fresh in-store shopping experience. The pop-up store became the talk of the town and generated valuable brand awareness throughout online and offline.



















︎︎︎ Launched in 2017


Creative by  TONY HON / CHUEN FAN /  JAMES CHU / SON MOK
Art Direction by CHUEN FAN /  JAMES CHU / SON MOK
Illustration by YU NAGABA

Copyright © 2020 Turn Creative Ltd.




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© 2020 TURN CREATIVE LTD.  ALL RIGHTS RESERVED